Amazon’s big book sale just happens to overlap with Independent Bookstore Day

Amazon hides the eyebrows with the time of His big book sale For 2025, which runs from 23 to April 28th – which means that it is directly involved with the competition Independent bookstore day.

As a writer Maris Kreisman Explained in illuminated hubIndependent BookStore Day is an annual event organized by the American Booksellers Association (ABA) with events, special guests and exclusive goods in 1,600 participating bookstores. And this year it will take place on April 26th (today).

“I ask you: If you live near an indie bookstore (and I know that many of us still don’t and I hope that one day we all do) you have to go,” said Kreizman.

Indie bookstores seem to be in the upswing, at least in the United States According to the numbers of last year from ABA. But of course Amazon remains dominant – in 2020, A house committee estimated That the company controlled more than 50% of the total online and offline printing book market and is even more dominant in e-books.

So it is not exactly a good look for the company to expect its large sales to compete with a nationwide, solemn bookstore.

Indeed Bookshop.org – an Amazon competitor of this competitor Partner with indie bookstore -Customers via e -mail with a note from CEO Andy Hunter, who describes the sale of Amazon as a “a calculated step of a company that has already brought half of the country’s bookstores out of business, describes over 60% of the market and sold far more books than all indie bookstores.”

“The people at Amazon, who are responsible for the time of their” book sales “, should be ashamed, but they are shameless,” said Hunter.

However, Amazon, however, published an explanation The overlap of the time described as “unintentional”: “The data for our sale was determined this year in order to absorb additional participating countries.”

In view of the company’s scale, it is certainly possible that the independent bookstore day is hardly registered with the people who are planning to sell. So too, Aba CEO Allison Hill told Vulture“In the best case, it is insensitive and in the worst case it seems to be a tactic to hurt small companies.”